How are we making the event safe?



In response to COVID-19, the implementation of enhanced measures will provide our audience with the assurance and confidence that our events have health and safety as our number one priority.

Below, we have summarised the best practice guide for organising and delivering trade shows and exhibitions of all sizes, in all locations ensuring the health and safety of attendees. This outlines the framework we are researching and working to.



In collaboration with other global event organisers, Clarion Events, one of the world’s largest events businesses, has drafted a programme of enhanced safety measures to reduce the risk caused by COVID-19. The ‘All Secure Standard’ will allow us to demonstrate that we are focused on being able to hold and make our events safe in this new era. Measures are broken down into four key areas outlined below.

1) Physical Distancing

Physical DistancingMeasures include:

  • Controlled crowd density
  • Eliminating handshakes
  • Staggered admission
  • Enhanced visitor quality
  • Logical visitor flow
  • Revised seating arrangements
  • Pre-packaged food and beverages
  • Contactless registration



2) Cleaning & Hygiene Countermeasures

CleaningGuidance includes:

  • Venue deep-cleaning
  • Increased cleaning frequency
  • Ambient environmental controls
  • Enhanced waste management
  • Compulsory stand cleaning
  • Hand sanitiser stations
  • AV equipment disinfection



3) Protect & Detect

Protect and DetectGuidance includes:

  • Contact tracing
  • Temperature screening
  • Enhanced medical support
  • Quarantine area
  • Emergency response plans
  • Personal protective equipment
  • Compulsory facemasks
  • Employee screening



4) Communication

CommunicationGuidance includes:

  • Messaging via show website and emails
  • Updated exhibitor manuals
  • Public addresses during show
  • Improved event signage
  • Pre-show updates 



Exhibitor Guidance

Planning your participation at an event post Covid-19 doesn’t have to be overwhelming. We have published a concise summary of all the things you will need to think about as an exhibitor, with some helpful tips and solutions to make your experience easier. While some of the enhanced precautions will involve a significant change from previous events, there are many other small steps you can take which will make a big difference.

Download our guidance checklists below.

Please note: the information may be subject to change.

Part I: Stand Design

Download PDF >>

Part II: Stand Activity

Download PDF >>

Part III: Stand Hygiene

Download PDF >>

Ongoing Support

We know how important it is for you to generate new business and meet with your existing customers, so we are committed to delivering an AOC Europe event that meets those needs, in the best possible format, while maintaining the health and safety requirements outlined above.

If you have any queries or concerns you would like to discuss, please contact event director Tracy Bebbington


Please note: More information for our 2023 edition will be updated shortly.